SUSHYAM
Since 1863 — The Fragrance of Heritage, The Essence of India
✨ Step into 162 Years of Fragrance Legacy ✨
Founded in 1863 in the heart of Kannauj, India’s perfume capital, Sushyam carries a heritage that spans over a century and a half.
The journey began with two visionary brothers — Lala Sunderlal and Shyamlal Khatri, whose mastery of the ancient Degh & Bhapka distillation technique brought to life exquisite attars crafted from Cheti rose petals, Orissa Kewda, and other rare botanicals.
From these humble beginnings, Sushyam has evolved into a symbol of authentic Indian perfumery — where tradition, purity, and artistry converge to create fragrances that embody timeless elegance.
Every bottle from Sushyam is more than a scent — it’s a story distilled through generations, celebrating India’s enduring love affair with natural fragrance.
Our Heritage
Originally known as Lala Sundar Lal Shyam Lal Khatri, the house of Sushyam began as a family enterprise in Varanasi.
Over time, it transformed into a global fragrance brand — continuing to preserve the craftsmanship of natural attars, rose water, and Kewda essence while adapting to modern sensibilities.
Today, Sushyam stands as a proud custodian of India’s oldest perfumery traditions, uniting heritage and innovation in every drop.
Our Offerings
🌹 Natural Attars: Handcrafted from the finest roses, sandalwood, and rare florals using traditional distillation.
🌿 Essential Oils: Pure botanical extracts with therapeutic properties for mind and body.
💧 Rose & Kewda Water: Steam-distilled floral waters renowned for purity and soothing aroma.
💎 Luxury Perfume Blends: Modern interpretations of classic Indian scents for the global connoisseur.
Why Choose Sushyam
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🪔 Heritage of 162 Years – A legacy of craftsmanship since 1863
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🌸 Authentic Kannauj Distillation – Using traditional Degh & Bhapka techniques
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🌿 100% Natural Ingredients – No synthetic chemicals or alcohol
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💎 Pure Luxury, Indian Soul – Every scent tells a story of culture and purity
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📦 PAN-India & Worldwide Shipping
Contact Information
📍 Store & Manufacturing Address:
CK-54/28, Govindpura, Rajadarwaja, Varanasi – 221001, Uttar Pradesh, India
📞 Phone:
+91 95594 07777 | +91 83185 43471
✉️ Email:
attarwalesushyam@gmail.com
🌐 Website:
www.sushyam.com
📸 Social Media:
Facebook – Sushyam (Optional to update with active link)
https://www.instagram.com/sushyam.co/
https://www.facebook.com/profile.php?id=61573074748311#
👤 Proprietor: Mr. Milan Tandon
Legacy Continues
From the era of handcrafted Kannauj attars to the modern day of luxury perfumery, Sushyam remains committed to preserving India’s fragrant heritage.
Each creation is a tribute to time-honored artistry, offering an olfactory journey through the essence of Indian tradition and natural luxury.
Established: 1863
Rebranded As: Sushyam (formerly Lala Sundar Lal Shyam Lal Khatri)
Business Type: Manufacturer, Wholesaler & Retailer
Category: Natural Attars, Perfumes, and Floral Waters
Head Office: Varanasi, Uttar Pradesh, India
Country: India
