Indra Sugandh Bhandar

Introduction

Indra Sugandh Bhandar is a heritage fragrance house based in Dewas, Madhya Pradesh, with a legacy dating back to 1958. Known for its premium attars and traditional perfume formulations, the brand has built a strong reputation for alcohol-free, natural fragrances suitable for both personal wear and religious use.

With more than six decades of experience, Indra Sugandh Bhandar combines classical Indian perfumery with modern distribution through physical retail and online platforms.

About the Brand

Founded as a family-run enterprise, Indra Sugandh Bhandar has remained deeply rooted in traditional fragrance craftsmanship. The brand focuses on purity, longevity, and authenticity, using natural essential oils and time-tested blending methods.

Today, it operates as a GST-registered proprietorship while continuing to serve a loyal customer base across India through its retail store, website, and major e-commerce marketplaces.

Product Portfolio

Indra Sugandh Bhandar offers an extensive range of fragrance and aromatic products.

Attars & Perfumes

• Alcohol-free attar roll-ons (3 ml to 500 ml)

• Natural essential oil-based perfumes

• Pocket perfumes and spray formats

Popular Fragrances

• Sandalwood (Chandan)

• Ruh Khus (Vetiver)

• Kashmiri Rose

• Kasturi

Inspired Perfumes

• Roll-ons and sprays inspired by international fragrance profiles such as Dior Sauvage, Gucci Flora, and Rasasi Hawas

Puja & Aromatic Products

• Agarbatti (incense sticks)

• Dhoop powder

• Shuddh guggal

• Loban

Other Offerings

• Diffuser oils

• Car perfumes

• Gift packs and combo sets

Business Details

• Industry: Perfumery & aromatic products

• Established: 1958

• Legal Name: Indra Sugandh Bhandar Perfume House

• Business Structure: Proprietorship (GST registered since August 2023)

• Product Range: 1,000+ products | 400+ fragrance variants

Locations & Contact Information

Primary Address

81, Kavi Kalidas Marg,
Dewas – 455001, Madhya Pradesh, India

Secondary Address

102, Kavi Kalidas Marg,
Near Jain Mandir, Dewas – 455001

• Phone: +91 77188 11677 | +91 94259 19464

• Email: contact@indrasugandh.com

• Website: https://indrasugandh.com

Operations & Availability

• Store Hours:
  Monday – Saturday: 10:00 AM – 9:00 PM
  Sunday: Closed

• Sales Channels:

  • Physical retail store (Dewas)

  • Official website

  • Amazon India

  • Flipkart

Ownership & Leadership

Indra Sugandh Bhandar is owned and operated by Deepak Jain, the legal proprietor of the business. He is widely recognized by customers for his deep knowledge of fragrances and personalized recommendations at the Dewas store.

Market Reputation

• Google Rating: ~4.8/5 (150+ reviews)

• Justdial Rating: ~4.6/5

• Frequently praised for:

  • Long-lasting fragrances (often reported up to 24 hours)

  • Skin-friendly, alcohol-free formulations

  • Wide fragrance variety and traditional authenticity

In Summary

Indra Sugandh Bhandar is a time-honoured Indian fragrance house that has preserved the art of natural perfumery for over six decades. From Dewas, the brand continues to serve customers with premium attars, perfumes, and puja essentials rooted in tradition, quality, and trust.